The housing platform for first-time buyers.
Exclusive houses. Fixed prices.
Choose how to buy your first home
Exclusive homes at a fixed price
We actively look for homes for people who buy first. The best part? We make overbidding unnecessary. That's how we make buying a home feasible again.
Bidding from with priority for social tenants
Do you live in social housing and want to move to a house for sale? Then you get priority with us!
Starter in the housing market?
We understand that as a starter, things can be just a little more difficult. Are you buying your first home? Then you are a starter for us and get priority on our exclusive housing offer!
Whether you are 18 or 65, living at home or renting: we offer you personal guidance at every step of your search and buying process. This is how we make buying your first home a lot fairer. And above all, achievable.


Selling your house quickly and at no cost?
We'll match you with the right buyer in no time. Without fees, backtracking buyers and endless negotiations. And the best part: you give first-time buyers a fair chance at buying a house.
What starters say about us
More stories from starters who thought it was impossible
Great contact with Billy and Sake!
Highly recommended. I used their services to help me buy a house. Their quick response, attention to detail, and availability made all the difference in my offer and the purchase of my home. My agent was Sake, a fantastic agent, super efficient, and always willing to discuss any concerns and offer his opinion.
Sake was simply fantastic. As an expat buying a house in Amsterdam, it was a world we didn't fully understand. Sake helped us through every step of the buying process, making it an easy and relaxing experience. I will definitely use Sake's services again.
I had an excellent experience with Sake! From our first meeting to receiving the keys, the entire process took less than a month—an incredibly fast and smooth process. Sake was friendly, helpful, and professional throughout the entire process, making me feel supported every step of the way. I especially appreciated his approach, giving me the freedom to view the house at my own pace and on my own schedule. This made the process comfortable and stress-free. When I was ready, he seamlessly took over the negotiations and closing, ensuring a fair deal. His expertise and efficiency made all the difference. Thank you, Sake, for your excellent service! Highly recommended.
Owning a home in Amsterdam started as a dream and has now become a reality thanks to Sake's excellent guidance and quick turnaround. There's a lot to take in when buying a (first) home, and Sake was incredibly helpful with all the questions I had.
I'm a foreigner living in the Netherlands, and working with Sake as my real estate agent was an absolute game-changer. Making a big decision like buying a house abroad can be difficult, but he made the whole process go smoothly. From the beginning, he took the time to understand my needs and concerns, especially given my unfamiliarity with the Dutch real estate market. He explained every step clearly and thoroughly and was always available to answer my questions, no matter how small. His expertise and knowledge of the local market were invaluable and definitely helped me secure a fantastic house at a great price!
As an American living in the Netherlands, I was convinced that owning a home in Amsterdam was a distant dream, especially given the competitive market and my budget. I had almost given up on the idea of buying a home, believing it was simply unattainable—until I met Sake from HomeUp.
From the very beginning, Sake was not only knowledgeable and professional, but also incredibly supportive and reassuring. He took the time to understand my concerns and truly grasped what I was looking for in a home. Despite my initial doubts, he encouraged me to trust the process, and I’m so grateful that I did.
Thanks to Sake’s guidance, I am now a proud homeowner in Amsterdam—something I never thought possible as a millennial, especially in this market. His expertise and dedication turned what seemed like an impossible task into something not only achievable, but also smooth and stress-free.
If you’re looking to buy a home in the Netherlands, I wholeheartedly recommend Sake and HomeUp. He made my dream of owning a home a reality, and for that I will always be grateful.
Just top!
Sake provided excellent guidance in buying our first home. He clearly outlined the entire process and was proactive and engaged from start to finish. Highly recommended!
A successful housing career for first-time buyers
Buying a home. Many first-timers want it, few succeed. You hear stories about the tight housing market, rising mortgage interest rates, hassles with banks and overbidding.
Stories that make you think: as a starter, how am I ever going to get in on this? And where should I start when I'm new to the housing market? We know those doubts. That's why we are changing the housing market. For buyers and sellers.
Why and how do we do that?

We'll show you the way through the world of realtor jargon and mortgage terms
The key to your own front door starts with us.





















